IBM Watson, Genus Media Upshot and the Future of Video in the Workplace
March 1, 2017
If you attended IBM Connect 2017 in San Francisco, you saw firsthand the future of the workplace in the dawning age of IBM Watson and cognitive innovation.
How does this innovation impact video in the workplace? After all, many valuable use cases for video already exist. Examples include training, corporate communications, workplace safety, and executive outreach to name only a few.
But we’re entering a new era of video – cognitive video.
With cognitive video, innovation drives new business use cases. For instance, cognitive video transforms how organizations can capture, manage and share the knowledge of their people by recognizing the content of user-submitted video and distributing it to the right people and teams.
Cognitive video escalates employee engagement by making it easy for employees to find and connect to each other by tracking video consumption. Consumption reveals shared interests, job functions and responsibilities so employees can collaborate with like minds. This leads directly to workplace innovation as good ideas are identified, captured, shared and implemented organization-wide.
And cognitive video links people even when language or cultural barriers might have otherwise prevented it. With automated transcription and language translation, cognitive video can break through these barriers, enabling easy communication where it was once impossible.
Genus Technologies has partnered with IBM to integrate our flagship rich media and digital asset management platform, Media Upshot, with IBM Watson. Together, we’re demonstrating how cognitive video represents what’s next for video in the workplace.
To see it in action, watch this short demonstration video that premiered at Connect 2017 last week.